Pioneer Ford in Platteville will present “Go Further with Ford Night” Thursday, Nov. 15.
The free fundraising event that will benefit Wisconsin Badger Camp will engage consumers in the final “Random Acts of Fusion” adventure and offering them a chance to see the all-new 2013 Ford Fusion in person.
Go Further with Ford Night is the finale to Random Acts of Fusion, the transmedia program hosted by Ryan Seacrest that has generated more than 12 million consumer engagements with the Ford Fusion by playing out a story arc through multimedia platforms.
“We all want to be part of something bigger, and Go Further with Ford Night is our way of offering consumers the chance to give back to our community, have a lot of fun, enjoy the final random act — which will test their judging skills to win a unique VIP American Idol experience — and meet the all-new Ford Fusion in person,” said Tim Boldt of Pioneer Ford.
For each person who attends Go Further with Ford Night on Nov. 15, Pioneer Ford will donate $12 — up to a total of $500 — to Wisconsin Badger Camp.
“We are very excited to team up with Pioneer Ford in the Random Acts of Fusion Event,” said Badger Camp Executive Director Brent Bowers. “We are grateful to Pioneer Ford for helping us in our mission of serving adults and children with developmental disabilities. Events like this allow us to continue serving over 900 campers each year.”
While at the dealership, consumers will have an opportunity to compete to win a special VIP experience with Fox’s American Idol. A computer with a webcam will be set up in the dealership to allow consumers to view a special message from Seacrest and test their judging skills on camera, in true American Idol style. American Idol will premiere on Fox in January.
Entries will be sent back to Ford’s program headquarters, where a team of experts will evaluate and select one winner to receive an all-expenses-paid trip for two to Hollywood and a VIP experience with American Idol.